“It’s too expensive.” Too many fitness studios hear this objection, and too many fitness studios struggle to overcome it. You’re going to be blown away by this quick-fix training…
Before I get into it, and I know to many of you I sound like a broken record but it’s important:
Do NOT combat this objection with something like, “Well how much do you spend on a cup of coffee every day?” That’s a lost sale.
FROM NOVICE TO FITNESS STUDIO SALES MASTER
Ok, that’s a little dramatic, but this is pretty awesome and something you need to start doing with your fitness studio sales team in just 10 minutes a day, every single day.
I took my cousin and put him on the spot. This is a guy with no sales experience and no fitness studio experience. He works in the tile industry. I pulled him in, taught him the ultimate sales script to overcome the “It’s too expensive” objection, and in minutes…
BOOM! He got it down and could’ve closed more memberships that day if he wanted to. Now, imagine your team, with experience, doing this exercise, role-playing scripts and objections, for just 10 minutes every single day?